In Launching: The Only Thing That Matters, I made the point that your startup couldn’t realize the value they were creating without putting the product in front of customers. In other words, if you don’t start the race, you can’t win.
Want to Get More Done? Here’s How: Do Less! illustrated how by focusing on one project at at time a team can deliver results more quickly while providing the business greater flexibility and eliminating waste.
Why did I write about them together? What do they have in common?
The answer is if launching as soon as possible is a key to success, then the “swarm” method of project development is an essential ingredient. The startups that swarm will launch more quickly and, therefore, have an advantage over those that don’t. Startups are hard, so every bit of advantage is priceless.